Brokerage reviews

Compare the complete business model—not only the split.

IAA scorecards are designed to help agents evaluate fees, caps, training, technology, support, culture, brand freedom, and overall fit.

Scorecard framework

Better questions lead to better decisions.

Brokerage terms vary by state, office, market center, team, and plan. Every scorecard should be treated as a starting point for verification.

Review in development

Keller Williams

Training, local office culture, franchise fees, technology, cap structure, and new-agent support.

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Review in development

eXp Realty

Cloud model, cap, revenue share, mentor program, technology, and virtual community.

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Review in development

LPT Realty

Plan options, transaction costs, Lofty tools, brand freedom, support, and independent-agent fit.

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Review in development

Real Brokerage

Cloud structure, commission cap, revenue share, stock incentives, technology, and community.

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Evaluation categories

What the scorecards will examine.

Commission structure and cap

How earnings are split and when the agent reaches 100% commission.

Fees and transaction costs

Recurring, annual, technology, franchise, compliance, and post-cap charges.

Training and mentorship

Quality, access, structure, cost, and relevance for different experience levels.

Technology and marketing

CRM, IDX, automation, transaction tools, branding, and lead-generation resources.

Support and culture

Broker access, local leadership, collaboration, accountability, and recruiting pressure.

Agent fit

New agents, experienced agents, teams, part-time agents, and independent brand builders.